Clients ask us how they can get more traffic? Of course there are lots of ways to get traffic, but my first recommendation is always – generate more quality back links!
Assuming you already have some genuine content and basic seo tasks completed, back linking is the most effective low cost method of generating traffic to your website and there a few good reasons why.
1. Back Links Improve Positioning
The primary benefit of back linking. When search engines see back links from good websites to your website, they see that as a plus. When they see lots of back links, pointers to your website, they take that as a recommendation that your website is worth visiting and in turn they raise your positioning in search results.
2. Back Links are Low Cost
Low cost because you can get back links for free and once they are live, they tend to stay live for relatively long time.
3. Back Links Generate their Own Traffic Too!
Expect to get additional visitors when you get good back links from popular websites in your target topic.
4. Back Links Focus on Keywords from Keyword Rich Locations
Use your key phrase as the link and link only from target topic related websites. That way your link and your website will gain association with the key phrase.
5. Back Links are Trackable
Monitor traffic from back links via your website statistics and check to see that back links agreed are live.
Disadvantages of Back Links
Time, back links can be time consuming to create, setting up one back link can take up to an hour if it involves protracted search, communication, negotiation, setup, editing and amends. Manage the back link generation process to reduce time overhead and keep track of link backs that have been setup.
Example of How Back Linking Impacts Search Positioning
Searching for swindon electrician at Google.co.uk, top of the results was Amalia Electrical Services, they had 9 back links (website has since been taken down) according to data from Yahoo (search for link:web address to check yours), meanwhile on the second page of results was Everest Electrical, their number of back links? Just one. It’s not a scientific survey, but just to illustrate the point, the more back links going to your website, the better your positioning will be and top position in search results equals lots of free traffic.
Special Back Link Offer
As you seem to be keen to promote your website, let us create some back links for you. We have prepared a package for generating 20 backlinks over 2 months and we are giving a 50% discount.
Simply complete your details, we will send full details and let’s start talking : )
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How to Get More Back Links
Here are a few simple steps to generating more back links.
1. Start with identifying your target key phrase, for example Swindon Car Audio, then write a short description which will go with the back link.
2. Choose where to point the back link to, make sure it’s a page with lots of content related to your key phrase.
3. Now search for websites using your target key phrase and write to all the websites that may be willing to link to you (often as link exchange). Request back links only from related websites, as links from unrelated content can be useless or even damaging to your positioning.
4. Negotiate linking details, setup the links and hey presto.
Back Link Special Offer
Are you busy managing your business? Let us create a few back links for you and monitor the results. Contact us via rubberdragon.com.
Having trouble keeping track of back links? We are developing a back link management system and will likely be launching a beta version early 2011.
An Alternative to Back Linking is Advertising
Of course if there is a large budget then you can generate huge volumes of traffic through advertising via sponsored listings and placement at related web portals and news sites, but unless you can bank on repeat visits, it’s temporary traffic and long term it’s more expensive than back linking.
Back Link Definition and Alternative Names
A back link is a link from another website to yours.
Back links are also referred to as inlinks, backlinks, link backs, text links, link swaps, link exchanges and reciprocal links.